March 6, 2006

SMEs invited to participate in networking technology impact study

Cisco Systems, in partnership with Momentum Research Group, York University's Schulich School of Business, and the Wharton School at the University of Pennsylvania, is conducting has a study on the impact of networking technologies on Small to Medium Enterprise (SME) productivity in the United States, Canada, the United Kingdom and Australia.

Specifically, the Net Impact SME study seeks to determine how networking technologies are affecting outcomes such as reduced operating costs, improved customer satisfaction and competitive advantage. Cisco is inviting representatives of SMEs (i.e. companies with fewer than 500 employees) to participate in the survey by clicking on one of the links listed below.

Once the study is completed, the collected data will provide information for an interactive tool being developed that will enable SMEs to benchmark their organizations against others in their industry, other industries, regions, and countries. More countries will be added to the survey throughout 2006, broadening the range of data available for comparison.

SME representatives interested in participating in the study survey may select English or French versions at www.netimpactstudy.com/sme/index.html. Alternatively, respondents can go directly to the English survey at www.netimpactstudy.com/sme.html or the French version at www.netimpactstudy.com/sme_fr.html.

The new study is the latest in an international Net Impact series commissioned by Cisco in recent years. The most recent in the series, Net Impact: Europe eGovernment, studied the effects of Internet applications, networking technologies, business processes and organizational behaviours on productivity. It measured 12 operating metrics that are drivers for four broad productivity outcomes.

The overall finding from this research was that companies implementing the best practices associated with each productivity outcome experienced an improvement across the 12 metrics averaging 3-7 times greater than that of their peers who did not do so.

Table of Contents  | Top of Page


  Ecolog Network